Data Protection Policy
Ely Photography, Family Portrait Photography
Effective Date: 17 Feb 2026
Last Updated: 17 Feb 2026
1. Introduction
Ely Photography is committed to protecting and respecting your privacy. This policy explains how we collect, use, store, and protect your personal data in accordance with the General Data Protection Regulation (GDPR) and the Data Protection Act 2018 (Ireland).
By booking a session or using our services, you agree to the practices described in this policy.
2. Who We Are
Business Name: Ely Photography
Business Type: Family Portrait Photography
Location: Clonmel, Co. Tipperary, Ireland
Email: elyphotography23@gmail.com
Phone: +353 85 146 3254
For the purposes of data protection law, we are the Data Controller of your personal data.
3. What Personal Data We Collect
We may collect and process the following information:
A. Client Information
Full name(s)
Email address
Phone number
Home address (for invoicing)
Children’s names and ages (where relevant to session planning)
B. Booking & Financial Information
Payment details (processed securely via third-party payment providers)
Transaction records
Invoice history
C. Photographic Data
Digital images of you and your family
Edited and unedited photographs
Video content (if applicable)
D. Marketing Data
Social media handles (if voluntarily provided)
Preferences regarding image sharing and marketing consent
4. How We Collect Your Data
We collect personal data when you:
Enquire via our website, email, or social media
Complete a booking form
Sign a client contract
Provide information during your session
Subscribe to our mailing list
5. How We Use Your Data
We use your data to:
Respond to enquiries
Manage bookings and contracts
Deliver photography services
Process payments and issue invoices
Edit and deliver your images
Communicate important session information
Comply with legal and tax obligations
Send marketing communications (only where consent has been given)
We do not sell or rent your personal data to third parties.
6. Legal Basis for Processing
Under GDPR, we rely on the following lawful bases:
Contractual necessity – to provide photography services you have booked
Legal obligation – for accounting and tax compliance
Legitimate interest – for business administration and record keeping
Consent – for marketing emails and use of images for portfolio/social media
You may withdraw consent at any time.
7. Image Use & Marketing
Your photographs will only be used for:
Portfolio (website/social media)
Promotional materials
Competitions or publications
Only where you have provided explicit written consent.
If consent is not given, your images will remain private and used solely to fulfil your order.
You may withdraw consent for marketing use of images at any time by contacting us in writing.
8. How We Store and Protect Your Data
We take appropriate technical and organisational measures to protect your data, including:
Password-protected devices
Secure cloud storage systems
Encrypted hard drives
Limited access to client data
Secure third-party gallery systems
While we take all reasonable precautions, no digital system is completely secure.
9. Data Retention
We retain data only as long as necessary:
Client contact and invoice records: up to 6 years (for tax/legal purposes)
Digital images: retained for [X years — e.g., 2–5 years] unless otherwise agreed
Marketing data: until consent is withdrawn
After this period, data will be securely deleted.
10. Third-Party Processors
We may use trusted third-party services to operate our business, such as:
Online gallery platforms
Cloud storage providers
Accounting software
Payment processors
Email marketing platforms
These providers are GDPR-compliant and process data only on our behalf.
11. Your Rights Under GDPR
You have the right to:
Access your personal data
Request correction of inaccurate data
Request deletion (“right to be forgotten”)
Restrict processing
Object to processing
Data portability
Withdraw consent at any time
To exercise your rights, please contact: elyphotography23@gmail.com
You also have the right to lodge a complaint with the Data Protection Commission.
12. Children’s Data
As a family photography business, we photograph children. We rely on parental/guardian consent when processing children’s personal data and images.
We take extra care to ensure children’s images are handled securely and respectfully.
13. Cookies
Our website may use cookies to improve user experience and analyse website traffic. You can manage cookie preferences through your browser settings.
14. Policy Updates
We may update this policy occasionally to reflect changes in legal requirements or business practices. The most current version will always be available on our website.